By WalkingTree May 19, 2021
The growth of a business is focused on satisfying customers derived from its product. UX captures the feeling customers derive when using a product, which is a very important feature in business growth.
So why exactly UX is that important for the growth of a business? 70% of buying decisions are based on how customers feel. Happy customers tell 4–5 people about their experience, whereas on the other hand, unhappy — as much as 8–20 people.
Focusing more on User experience will help increase user engagement, and eventually, boost conversion rate as well. More and more users would turn into customers, resulting in rising sales and revenue. A survey shows that 90% of the users continue shopping because of great UX.
With personalized experience on a brand’s website, web pages, and images that load in the shortest possible time, and detailed contact information is available to the users. Your business will have a chance to stand out from the crowd with the help of UX.
Additionally, according to research, it is estimated that UX design contributes to saving 50% of wasted development time. And the right time to invest in UX design is before you begin developing your product. Doing so would make your development efforts more efficient and structured.
Read on to know more about User Experience design and how it can impact your business.